Fundiin's Product 2022-2023

Virtual Account

Project Overview

The virtual account is a groundbreaking innovation in bank transfer payment methods. This new feature automatically updates the successful status when users transfer money into Fundiin's account, eliminating the need for manual tracking by Fundiin.

The Problem

The Payment Flow of the old Bank Transfer version: Misunderstandings and Delays

The previous version of Fundiin's bank transfer payment method presented a screen without any instruction text when users selected this payment option.In an ideal case, users would review the bank account information displayed on the screen and proceed to transfer their money to Fundiin. Only after completing the actual transfer would they press the "Complete" button to finalize the order. However, this process proved to be confusing for some users, leading them to mistakenly believe that they had successfully transferred the funds to Fundiin when, in reality, no transfer had taken place.As a result, users might encounter delays in their intended transactions, experience confusion about their payment status, or even repeat the payment process unnecessarily.

Result

The introduction of a virtual account system, combined with enhanced instructions, has significantly impact the user experience. The remarkable results achieved through the implementation of the virtual account system and improved instructions have had a profound impact. Users no longer complain about encountering frustrated scenarios and issues with incomplete orders, while the operation team benefits from streamlined processes and reduced manual effort.